Updated Articles
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2024-05 - Data Enrichment Webinar
Your browser does not support HTML5 video. This is a recording of our live session on May 21, 2024. In this 34-minute webinar, you'll learn some tips to master the art of data enrichment. ... -
2024-03 - Building Proficiency in Audience Builder
Your browser does not support HTML5 video. This is a recording of our live session on March 28, 2024. In this 25-minute webinar, we dive into all things audience builder. We hope you enjoy this session! Want to learn even more? These article... -
2023-02 - Reporting & How to Measure Success
Your browser does not support HTML5 video. This is a recording of our live session on February 14, 2023. In this 30-minute webinar, we dive into database KPIs, email KPIs, and reporting and how to measure success. Here is our presentation d... -
2022-11 - Email Best Practices & Re-engagement
Your browser does not support HTML5 video. This is a recording of our live session on November 14, 2022. In this 30-minute webinar, we dive into email best practices and cover the basics of creating a re-engagement campaign. We had some fan... -
2022-08 - Crawl, Walk, Run: Jumpstart Your Marketing
Your browser does not support HTML5 video. ... -
Date Triggered Campaigns Overview
A date-triggered email campaign is your key to increasing advanced purchase, maximizing ancillary spend on-site and creating the best guest experience. Use the capabilities of Audience Builder to target guests based on their progress through th... -
Marketing Campaign Overview
What is a Marketing Campaign? A ‘marketing campaign’ is the name we give to any set of outbound communications sent to a group of targeted individuals, that can tracked and measured in terms of revenue generation. All of the following are examp... -
Product Pre-Arrival Campaign
Using the CDP fields, Transaction Date and Event/Product Date, you can curate a pre-arrival email strategy to enhance the experience of your purchasers prior to their activity. Transaction Trigger Use purchase date to send pertinent information ... -
Hospitality Pre-Arrival Campaign
Your guests' experience begins long before they arrive for their stay. Manage their expectations, increase on-site spend and get that 5-star review by establishing a strategic pre-arrival email series. Reservation Trigger When your customer book... -
Client Onboarding & Support Model
Last Updated: 08/05/2024 in Support1. Implementation Management All new clients are assigned a dedicated Implementation Manger who will own the client onboarding experience. Prior to the client signing the contract, the Implementation Manager will partner with the Ascent360 sales ...
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