Popular Articles

21.  Seed Lists

    Last Updated: 09/09/2024 in Platform features Email Designer Email Settings
    Adding a seed list allows you to keep key internal stakeholders informed of outgoing emails. If an email is configured to send to a seed list in addition to the required audience, individuals on the seed list will receive the email, even if they d...

22. Webhook Data Collection

    Last Updated: 11/14/2025 in Data and integrations Webhooks
    The Basics What is a Webhook? Webhooks offer a simple, real-time way to send data from client applications to Ascent360. They are widely used for efficient, event-driven data sharing. Clients can integrate webhooks to send relevant data (e.g., ...

23. RFM (Recency, Frequency, Monetary) Scores

    Last Updated: 06/07/2023 in Reporting Database Reporting
    The RFM  page in the Ascent360 Portal displays visuals relating to RFM (Recency, Frequency, and Monetary) data for individuals in the database. RFM is a tool to understand customer value by comparing individuals against one another. Recency - How...

24. Getting Started with SMS Marketing

    Last Updated: 11/13/2025 in Platform features SMS Marketing
    Curious about SMS marketing? This 15 minute webinar offers helpful information on getting started with this new channel. Your browser does not support HTML5 video. Getting Started Here are the basic steps involved in getting star...

25. Time With a Specialist

    Last Updated: 11/24/2025 in Support
    Want to talk through some platform questions on a live call?  We’d love to set up a call with you! Our "Time with a Specialist" sessions let you ask questions in real-time and can be a streamlined alternative to long email threads. Here are ...

26. Email Tracking Parameters

    Last Updated: 06/20/2025 in Platform features Email Designer Email Settings
    If you utilize Google Analytics UTM tracking, Ascent360 can automatically append a tracking string to each of the links in your emails. Setting this up in Email Settings allows you to set default Tracking Parameters for all your emails. With a...

27.  Getting Started: Platform Orientation

    Last Updated: 10/03/2023 in Getting started guide
    This video is an introduction to the platform. This will help you get started with Audience Builder, email design, and walk through the process of sending an email.  Welcome: 00:00-00:54 How to Access Help: 00:55-2:05 Building an Audience: ...

28.  Email Reports

    Last Updated: 09/25/2025 in Reporting Email Reporting
    Visit the email reports pages to learn more about the performance of your email campaigns. Check out the emails that had the highest engagement and where there may be opportunities for growth.

29. Field Types

    Last Updated: 06/07/2023 in Platform features Audience Builder (Segmentation)
    Configuring a Text Field To configure a text field, use the center arrow buttons to move values from “Possible Values” to "Selected Values" to include them in your audience. Configuring a Numeric Field To configure a number field, choose w...

30. Sending Domain and DNS Records

    Last Updated: 08/25/2023 in Platform features Email Designer Initial Setup/Implementation
    If you are using the Ascent360 Email Sending Platform to send emails, Ascent360 will configure your "From" and "Reply-to" addresses for you to get started.  Sending from the Shared Ascent360 Domain By Default, Ascent360 will setup most new clien...

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