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Ascent360 has created a Windows Service (called Raptor Service) that can collect data from any database system located on a windows network. Prior to downloading the Raptor Service, please review the technical specifications detailed in Ascent360 R...
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Last Updated: 02/15/2024
in Reporting Database Reporting
The contactability page explores the different ways you can contact people in the CDP. Learn more about the types of consents, email metrics and postal contactability of the people in your CDP.
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Last Updated: 12/21/2022
in Getting started guide
Email > All Designs or Select "Design" on the Ascent360 Home Page Use the Ascent360 Email Designer to build targeted and relevant marketing communication to be sent to an Audience. Create a New Email There are multiple ways to get started des...
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Before you Begin: Accept Facebook’s Terms of Service Use the link below to accept the terms. Please replace %%Account Number%% with the account number you are accepting: https:\\business.facebook.com\ads\manage\customaudiences\tos\?act=%%Account...
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Configuring a Text Field To configure a text field, use the center arrow buttons to move values from “Possible Values” to "Selected Values" to include them in your audience. Configuring a Numeric Field To configure a number field, choose w...
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Note: You must have the Ascent360 "web tracking pixel" installed on your website to begin collecting this type of data in the platform. Once the pixel is installed, you will begin seeing tracking data in Audience Builder (under the "Web Tracking" se...
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Ascent360 has an aggregate called RFM -- “Recency, Frequency and Monetary”. At its core, the RFM score is a tool to understand customer value by comparing individuals against one another. RFM has been used in database marketing for 20+ years. Rece...
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If the Ascent360 Support team requests that you restart your pre-configured Raptor Service, please follow the below process: Go to the computer where the Raptor Service is installed. This would either be by using Remote Desktop Connection or b...
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If you are using the Ascent360 Email Sending Platform to send emails, Ascent360 will configure your "From" and "Reply-to" addresses for you to get started. Sending from the Shared Ascent360 Domain By Default, Ascent360 will setup most new clien...
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Learn how your universe selection affects the results of your audience or campaign. Choose different list types and permissions to use an audience or a campaign for different marketing channels.