New Articles

1. SMS Smart Encoding

   Created On: 07/28/2025 in Platform features SMS Marketing Using the Editor
   SMS Smart Encoding is a feature within Ascent360 that monitors for hidden Unicode characters in text message compositions and automatically converts them their nearest non-Unicode counterpart. This helps reduce unwanted segment increases resulting...

2. 2025-07 Webhook Triggered Messages & Other Recent Enhancements

   Created On: 07/22/2025 in Releases, Announcements & Webinars Webinars
   In this webinar, we walk through our powerful webhook-triggered messages feature in Ascent360 and give you a sneak peek at what's coming in August of 2025! Your browser does not support HTML5 video. ...

3. Export Contacts: Saved Output Fields

   Created On: 06/24/2025 in Platform features Audience Builder (Segmentation)
   When selecting output fields in the Send Contacts  dialogue in the Audience Builder or Complex Audience Builder, you may choose to save and reuse your selected output fields and their order for quick access later. These configurations are uniqu...

4. Email Tracking Parameters

   Published On: 06/16/2025 in Platform features Email Designer Email Settings
   If you utilize Google Analytics UTM tracking, Ascent360 can automatically append a tracking string to each of the links in your emails. Setting this up in Email Settings allows you to set default Tracking Parameters for all your emails. With a...

5. How to Add a Countdown Timer to an Email

   Created On: 06/03/2025 in Platform features Email Designer Adding Content
   Adding a countdown timer to your email is a great way to create urgency and drive engagement, especially during flash sales, special promotions, or holiday campaigns. While Ascent360 does not currently offer a built-in countdown timer feature, you...

6. Webhook Data Collection

   Published On: 05/28/2025 in Data and integrations Webhooks
   Webhook Overview What is a Webhook? Webhooks offer a simple, real-time way to send data from client applications to Ascent360. They are widely used for efficient, event-driven data sharing. Clients can integrate webhooks to send relevant data...

7. View or Edit Audiences within Complex Audience Builder

   Created On: 05/14/2025 in Platform features Audience Builder (Segmentation) Complex Audience Builder (Advanced Topic)
   ✨ New Feature: Edit Audience Criteria Without Leaving Complex Audience Builder We’ve rolled out a powerful new update in Complex Audience Builder to streamline your workflow and save you time. What’s new? You can now click the configuration ...

8. Revenue Attribution

   Published On: 04/29/2025 in Platform features Marketing Campaigns Revenue Attribution
   How Ascent360 calculates Revenue Attribution

9. The European Accessibility Act (EAA)

   Created On: 03/27/2025 in Releases, Announcements & Webinars
   As your Customer Data Platform and Marketing Automation provider, we want to keep you up-to-date on a new piece of legislation coming down the pike. The European Accessibility Act (EAA) will come into effect June 2025 , and will have several impl...

10. Custom Requests

    Created On: 03/26/2025 in Support
    To streamline project planning and ensure we capture key details upfront, we require a Project Brief Form for new projects, integrations, and any requests involving custom development. When to Complete a Project Brief: If you're requesting ...

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