New Articles

  1. Web Scrape for Email Designs Updated

    Page Scrape emails allow you to populate an email with content that is housed elsewhere on the web.  Insert a Page Scrape Merge Tag Within an email design, insert a text block.  When editing a text block, select Merge tags in the tex...
  2. Overview: Email Design Best Practices

    Following these best practices will help ensure you are able to design your emails to cover the vast array of email clients and devices being used to view emails today. To summarize, here are some key best practices: (we have separate articles on e...
  3. Designing Emails for Dark Mode

    Dark Mode is an inverted app display where the background of the app is black instead of white and the text is white instead of black. This feature is designed to reduce blue light exposure while also saving battery life. It is becoming incre...
  4. Designing Responsive Emails

    By default, all emails designed in Ascent360 are responsive. This means that they will automatically stack rows with multiple columns and adjust the layout to the device size and orientation that will be used to display the email. However , it is ...
  5. Image Sizing & Optimization

    Images are a critical part of telling your story and creating engagement with your recipients. Use the below recommendations and best practices to ensure images render as intended. Optimal File Size Tl;dr: Keep image sizes below 1MB. Fo...
  6. Basic Elements of an Email Template

    Email templates have specific elements built into them like the Header, Footer, Hero Image and a variety of content blocks that contain images, copy, buttons (Calls to Action or "CTAs") and other content. Below is a graphic that outlines the variou...
  7. Preheaders Showing Extra Text or ?? in Gmail

    The Preheader is a valuable tool that allows you to set the text you would like displayed under the subject before an email is opened in the inbox.  For example, if you want to include the date of your "Day at the Beach" email in the preheader, you...
  8. Link to a Landing Page from an Email

    How to link to an Ascent360 Landing Page in an Email Design                                               Linking Text   Emails > Designs or New Template On the email building canvas, click or highlight the location for the Landing Page lin...
  9. Using Merge Tags

    How to add personalization to your emails.
  10. Email Bounces

    What is an email bounce?