Updated Articles

  1. How Audience Builder and Complex Audience Builder Work Together to Create Complex Queries

    Learn how audience selector and campaign manager can be used in conjunction to create complex queries for your marketing needs.
  2. Installing the Web Tracking Pixel

    The Ascent360 Web Tracking Pixel allows clients to track browsing behavior on your website from known customers who click through an email. Collecting this browsing behavior allows for more sophisticated segmentation based on past behavior.  ...
  3.  Getting Started: Platform Orientation

    This video is an introduction to the platform. This will help you get started with Audience Builder, email design, and walk through the process of sending an email.  Welcome: 00:00-00:54 How to Access Help: 00:55-2:05 Building an Audience: ...
  4. Data Quality Page

    The data quality page displays all sorts of information about the quality of the data in the CDP. Visit this page to learn about how complete the contact data is and which sources pull the best data.
  5. Multi Brand Database vs. Single Brand Database

    Ascent360 can build two fundamentally different types of databases for our clients. These are typically defined as: Multi Brand Database, Conglomerate database or Multi Resort Database : This type of database is typically used by clients who have...
  6. High Level List of Features in the Ascent360 Platform

    Below is a high level list of features in the Ascent360 platform. These are not in a specific order but are designed to offer insight into a full catalog of things that can be done within the platform. Data Integration Integrations to 100+ ...
  7. Email Revenue Reporting

    So, you're at a place where you want to start digging into your email performance and go beyond  the KPIs of open, click, unsubscribes. Fantastic! As of September 2023, we don't yet have a way to pull the exact products/items purchased from a speci...
  8. Using Merge Tags

    How to add personalization to your emails.
  9. Sending Domain and DNS Records

    If you are using the Ascent360 Email Sending Platform to send emails, Ascent360 will configure your "From" and "Reply-to" addresses for you to get started.  Sending from the Shared Ascent360 Domain By Default, Ascent360 will setup most new cli...
  10. Transfer Contact Lists into Ascent360

    How to transfer contacts into Ascent360